About Local SEO Hive

Hi, there! 

My name is Angel Diaz.

I’m Local SEO Hive’s founder & CEO.

I still write most of the pages you see here. Not because it scales well, but because I like knowing exactly what we’re putting out into the world.

I’m an entrepreneur at heart, which mostly means I’ve tried a lot of things that didn’t work.

Roughly twenty projects, give or take. Some were decent ideas. Some were very bad ones. Most of them quietly went nowhere. All of them taught me something useful.

Local SEO Hive is what survived that process.

Before this, I spent years working in SEO at different levels of scale. I’ve been an SEO Lead at Canva, working on international SEO across multiple markets, and I’ve also run my own consultancy, ADSEO, helping large companies think through SEO problems that don’t have neat answers.

Somewhere between those two worlds, I realized I enjoyed building systems more than chasing tactics. Understanding why things work. Writing things down. Removing noise. Repeating what holds up.

Local SEO Hive grew out of that instinct.

It’s not a personal brand project, but it is very personal in how it’s built.

I’m still closely involved in the work, the thinking behind it, and the standards we keep. Not because that’s a selling point, but because that’s how this stays honest.

— Angel
Founder & CEO